“Web sites that aren’t optimized for mobile deliver a bad experience for users and, in turn, lead to missed opportunities for advertisers and businesses across the Web,” said Jason Spero, director of mobile for Americas at Google, Mountain View, CA. “The mobile Web experience needs to improve in order for mobile commerce to take its next leap forward.

We, or your webmaster, will place our proprietary mobile device detection script and code on your existing site.

When someone accesses your standard web site using a mobile device, they will automatically be re-directed to your Mobile Friendly Site.

So, you don't have to worry about sending customers to a different site or anything, it's all done instantly.

2. Easy to Read
> The average mobile phone screen size is 320 pixels by 480 pixels
> Mobile screen size is at best 1/5th the size of a small desktop monitor
> How does a site look with 1/5th the font size?

3. Easy to Navigate
> Menu items are confined to a very small space. . .
> Meaning you get fewer of them. . .
> And they must be big enough to not "fat finger"

4. Minimum Scrolling
> Not just vertically. . .
> But also horizontally

5. Avoids Flash
> All Apple devices (iPhones, iPads, iPod Touch) do not, and will likely never, support (show) flash